For those who are looking to create an e-commerce store then Shopify is one of the best options out there. It keeps things simple but if you want to ensure that your store succeeds then you are going to need to implement more features that enable you to make it work harder. Therefore, the following apps are a must-have for your e-commerce store.

Plug in SEO

It’s going to be important that people can find your store and to do this, you are going to need to make sure it can be found organically. As a result, SEO is vital but Plug in SEO can help with this. 

It monitors your store to identify any problems with your SEO and then it provides you with the results so you can make the relevant changes. It scans all titles and headings as well as the performance of your page and the structure.

There is a free version of the app available that will allow you to scan your store as much as you wish. However, if you want to get more from it then there is a premium plan available that will help you to optimise your SEO. 

This app is suitable for every store owner as it will help them to address SEO problems and give their site a boost with organic searches.

Smile Rewards and Loyalty

It can prove a challenge to convince people to make a purchase and of course, you’re also going to want them to keep on coming back. This app enables you to offer your customers access to a loyalty program as a way of encouraging them to come back and purchase more.

You can use the app to set up a range of loyalty programs which includes loyalty points and VIP programs. You can also determine how your customers are rewarded and when they are rewarded while it can also be integrated with a number of other tools such as Mailchimp.

The app is free if you want to make use of a simple loyalty program but if you want more, then you will need to use the premium version. If you want your store to see repeat customers then this is going to be the app for you.

Fera Social Proof

Again, if you want your store to be a success then you are going to need to encourage visitors to make a purchase. This app will assist you by creating a feeling of urgency with your visitors. It enables you to create pop-ups in real-time that gives visitors an insight into what your other customers are doing.

You can create notifications when someone makes a purchase or you can display how many people have purchased certain items while it’s possible to see who has added products to their shopping basket.

The app is free to use and it is ideal for those stores that have a decent level of activity but still want to encourage more visitors to take action through urgency. 

Facebook Messenger Marketing

Customer support and satisfaction is vital for any business. You’ll also need to connect with them and provide them with answers to any queries they might have. Therefore, this app enables you to communicate with your customers in a simple and efficient way.

Your customers will have the option to take advantage of live chat while you can also view previous conversations and create a subscriber list. The app is free to use but it is especially useful for businesses that want to add value to the overall experience of their customers. It’s a great way of improving marketing and outreach too.


If you want to use Shopify to begin a dropshipping business, which involves selling products from other companies, then this is the app for you. This tool can help you to locate the right items and then add them into your own store, enabling you to sell them instantly. 

The ability to search is simple while you have the ability to import products from companies such as AliExpress before being able to customise them. It also keeps stock levels and princess up-to-date while the shipping process begins automatically once the order has been confirmed. Users can then track their orders.

The app is free for up to a total of 50 orders per month but there are two other plans available that come for more features and increased capacity. This app is ideal for those who want to take a hands-off approach to sell goods

Yapto Reviews, Photos and Q&A

The online world has now made it possible for people to research and read reviews before making a purchase. This app is a must if you want to add value to your business as it makes it possible to add customer reviews to your Shopify store. This will add credibility to your business and will give customers more confidence when it comes to purchasing from you.

Reviews can be automatically collected as well as images of products along with questions and answers. It is then possible to display the reviews at several places throughout the store while you will also have the ability to moderate them and reply to them either privately or publicly.

The basic app is free and is more than enough for most stores but there are premium plans that come with more features including coupons and upsell options. This really is a must-have app as reviews are vital for any online store and this is why Yopto is one of the most important apps out there.


You can create your own designs for clothing but then you need to have them printed onto clothing once orders come in. This is where Printful can help as it offers a complete printing service.

Store owners can list products in their store and then have them printed and shipped once an order has been placed.  Customers can also personalise your designs before having them printed or embroidered onto caps or T-shirts. It’s also possible to create mockups of products, giving customers the chance to see what they will look like.

The app is free to use but you will need to create an account and then pay a fee with each order that they fulfil. It’s ideal for those who love to create and sell their own designs but want someone else to take care of the printing and shipping.

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